Brand Extension into Cosmetics (Wimper)
Faber - Castell
Challenge
Select an existing brand and expand it by designing a new product variation.
What
I extended the German art brand Faber-Castell into a conceptual cosmetics line called Wimper, translating the brand’s visual identity into a bold, minimal makeup product system.
How
I adapted core brand elements such as typography, logo structure, and color language, applying them to cosmetic packaging mockups using Adobe Illustrator and Photoshop.